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General Manager, Australian Baseball League Franchise
|Entity:||Office of the Commissioner|
|Company:||Australian Baseball League|
|Department:||ABL - International|
The Australian Baseball League (ABL), a joint venture between Major League Baseball and Baseball Australia, the governing body of the sport in the country, is the national league of Australia with franchises in the major cities.. The league utilizes a Minor League business model of providing fun, affordable, family entertainment.
Reporting to the ABL’s Chief Executive Officer, working with the Team Advisory Board, and cooperating closely with the State Baseball Association, the governing body for the sport in the club’s state, the GM will run the ABL franchise, managing all facets of the business. A primary focus is on driving attendance and generating gate revenue through membership (season), group, as well as box and suite sales, including through outbound ticket sales efforts. The GM’s role is to build, train, motivate, and manage an effective ticket sales team. In addition the GM is also responsible for attracting sponsors, marketing, brand building, community outreach, and managing operations (e.g. event management including game day promotions) to deliver an attractive entertainment product. The successful candidate will oversee the efforts of paid staff and volunteers and will be responsible for developing and maintaining additional revenue streams that support the franchise. The GM will serve as the public liaison of the club and will be in charge of attracting media coverage. The GM will work with the league on identifying necessary facility upgrades, as well as developing a long-term venue strategy.
The GM role is commercially focused and will have limited to no involvement with on-field personnel decisions.
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