SEO and Social Media Specialist

Location: Winter Park, FL
Job Code: 2557
# of openings: 1

Description

SEO & Social Media Specialist

Bonnier Corporation is seeking an SEO & Social Media Specialist to join the Digital Audience Development team. The Specialist will split their time between SEO and social media, offering on-page SEO recommendations to brands while assisting with performance reporting and analyses for social media campaigns.

This Specialist will help the Search Marketing team improve the company’s organic search traffic by optimizing content, performing keyword research, offering competitive analyses, and educating brand teams on SEO best practices. The Specialist will also assist the Social Media team by providing campaign recommendations and ongoing education to brand teams. The Specialist will be expected to work with several teams, including editorial, sales, marketing, and web development.

Specific Skills

  • Knowledge of SEO ranking factors
  • Ability to perform keyword research and optimize content using SEO best practices
  • Experience with SEO tools such as Google Search Console, Google AdWords, and Google’s Keyword Planner is a plus
  • Proficient with social media reporting tools, such as Facebook Insights, is a plus
  • Experience with Facebook Ads Manager/Power Editor is preferred, but not required
  • Hands-on experience working with a content management system preferred, but not required – i.e., Drupal or WordPress
  • Basic understanding of HTML and CSS
  • Proficient in Microsoft Office Suite, particularly Excel

Minimum Requirements:

  • BA in marketing, communications or related area
  • 1-2 years of professional experience working in SEO, with some experience in social media
  • Up-to-date knowledge of the latest SEO and social media trends
  • Excellent interpersonal and written communication skills
  • Strong ability to work collaboratively and productively with individuals from various fields
  • Must be detail-oriented, able to prioritize tasks, and manage deadlines in a fast-paced environment  
  • Willing to be flexible, creative and assertive in offering ideas and adding to the overall success of the team


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